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Imprint & Legal notice

Mercedes-Benz USA

1 Mercedes-Benz Dr.

Sandy Springs, GA, 30328

Contact Us

This Privacy Statement explains the privacy practices of Mercedes-Benz USA, LLC, its affiliates, and subsidiaries (collectively “MBUSA”) related to your access and use of MBUSA’s family of websites and widgets (collectively, “Sites”) and our mobile phone, tablet, and other smart device applications (collectively, “Applications”). The Sites and Applications are collectively referred to in this Privacy Statement as the “MBUSA Platform.” In this Privacy Statement, “we,” “us,” and “our,” refer collectively to MBUSA.

This Privacy Statement does not address our connected vehicle services privacy practices. Our connected vehicle services privacy practices are addressed in our Connected Vehicle Services section. Our smart device applications also contain additional privacy information about specific application functionalities, which can be found in our Mobile Applications section or within the information section of our Applications.

The MBUSA Platform is targeted to individuals in the United States and Puerto Rico. If you access the MBUSA Platform from other regions, be aware that the privacy practices of MBUSA may differ from those of your home country. By interacting with the MBUSA Platform, you are accepting the terms of this Privacy Statement. If you do not accept the terms of this Privacy Statement, do not use the MBUSA Platform.

Information You Provide to Us

Some features of the MBUSA Platform ask you to provide us with specific categories of information in order to enjoy complete functionality. If you do not provide us with the categories of information requested, your ability to fully interact with the MBUSA Platform may be limited. The features requiring you to provide information to MBUSA are described in detail below:

Inquiries

In order to submit inquiries through the MBUSA Platform, you must provide certain information. The “Contact a Dealership,” “Schedule a Test Drive,” and “Request a Quote,” forms require you to provide your name and email address. This information is required so that you can be contacted about your request. Some MBUSA Platform forms also require you to provide us with your geographic region or zip code so that we can direct your request appropriately.

The “Apply for Credit” form requires you to provide your name, address, date of birth, phone number, email address, social security number, and employment information. This information is required in order to determine your creditworthiness and to notify you of the results of your credit application.

Sweepstakes, Promotions, Contests & Surveys

In order to participate in sweepstakes, promotions, or contests on the MBUSA Platform, you are required to provide personal information such as your name, street address, email address, and date of birth. We require this information in order to administer the sweepstakes, promotions, and contests, to ensure participants meet applicable eligibility requirements, and to contact winners.

You may be asked to participate in surveys about your experience with the MBUSA Platform. When participating in surveys, any information you provide in the comments field will be shared with us, so please do not include any sensitive personal information or other information you do not wish to share.

Placing an Order

When you place an order or reserve a vehicle on the MBUSA Platform, you are required to provide information necessary to fulfill that order or secure your deposit, including your name, address, phone number, and payment information. We use a third-party service to process orders, deposits, and payments. For more information, please review the “Information Sharing” section of this Privacy Statement.

Account Registration

When you register for an account with our Sites or our Applications, you must provide your name and email address. You also have the option to allow MBUSA to contact you with information about products or services that may be of interest to you. Once your account is established, you have the option to provide us with additional information such as your address and phone number so that we can pre-populate forms on the MBUSA Platform when you are logged in. You will also have the ability to save vehicle configurations and inventory favorites in your account. We store that information for as long as your account is active.

You may modify your accounts at any time by visiting the “Profile” settings and making changes to individual fields. You may delete your account at any time by using the “Delete My Account” link in your profile settings. Or you can contact us to modify or delete your account.

Applications

When you use our Applications, you may grant certain permissions for MBUSA to obtain information from your smart device such as your location and access to your device’s camera or photos. Please consult your device manufacturer for information on how to view or modify these permissions, but note that doing so may limit the functionality of Application features.

In order to enjoy certain features of our Applications, you will need to provide us with the VIN from your Mercedes vehicle. This will allow us to provide you with applicable manuals, videos, connect you with a Product Concierge, and remind you of scheduled service and maintenance. On applicable models, providing your VIN will also allow you to remotely lock or unlock your vehicle, start your vehicle, play sound from your device through your vehicle, and access your vehicle’s location, mileage, and fuel information.

You may also link your Mercedes-Benz Financial Services account with your Mercedes me account using your social security number. MBUSA does not store your social security number when you use this function.

Additional information about the information you provide to us through individual Applications is available within each’s Application’s information section and here.

Communication Preferences

To manage your communications preferences with Mercedes-Benz USA — or to opt out of communications entirely — here’s what you’ll need to do:

  1. Visit https://www.mbusa.com/en/home and navigate to the very bottom of the page.
  2. Enter your email address in the “Stay in Touch” section.
  3. Check your inbox for a message from Mercedes-Benz USA (it may take several minutes to arrive).
  4. Follow the instructions in our email to visit our Email Preferences page.

From there, you can select exactly what you’d like to hear about, or unsubscribe from all communications.

To contact us with a question, call 1-800-FOR-MERCEDES (1-800-367-6372) or mail your inquiry to:

Mercedes-Benz USA

1 Mercedes-Benz Dr.

Sandy Springs, GA, 30328

Information We Collect Automatically

Tracking Technologies

We use cookies and other tracking technologies to personalize your experience, analyze user trends, and improve the MBUSA Platform. These tracking technologies allow us to collect information such as your device type, browser type, time spent on our websites, pages visited, geographic location, and other data. You can alter the configuration of your browser to refuse to accept cookies, but it is possible that doing so may cause limited functionality of the MBUSA Platform. For example, we may not be able to recognize your computer or device, and you may need to log in every time you visit.

Do Not Track

The MBUSA Platform does not respond to “Do Not Track” signals at this time.

Applications

Please review the privacy statement of your device manufacturer and the privacy statement applicable to each Application for information about the data automatically collected when you use our Applications.

Information Collected From Third Parties

We obtain information about the traffic and usage of the MBUSA Platform from third-party service providers, including Google, Kenshoo, and Shift Digital. These third parties also use cookies and other tracking technologies to capture information about your interactions with the MBUSA Platform in addition to information about sites you have visited. These providers may place and access cookies, pixel tags, or similar technologies on your device to serve you ads or other content personalized to your interests, which they infer from your browsing on the MBUSA Platform and other sites you have visited. MBUSA does not have control over the information that is collected, used, and shared by these third parties. We encourage you to review the privacy statements of these third parties to understand their privacy practices.

MBUSA does not control third parties' collection or use of your information to serve interest-based advertising. However these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website.

Information Sharing

Inquiries

When you complete the “Contact a Dealership,” “Schedule a Test Drive,” or “Request a Quote,” forms, we share this information with authorized dealerships so they can contact you about your request and provide you with information about services and products that may meet your needs. When you complete the “Apply for Credit” form, your information is shared with Mercedes-Benz Financial Services so that it can review your credit application. Information about Mercedes-Benz Financial Services’ privacy practices are available here.

Sweepstakes, Promotions, Contests & Surveys

We use third party service providers to manage MBUSA Platform-based sweepstakes, promotions, and contests, and to conduct surveys about your experience using the MBUSA Platform or our other products and services. When you enter sweepstakes, promotions, and contests or complete surveys on the MBUSA Platform, your information is shared with our service providers, which may include our authorized dealerships and our affiliates and their subcontractors.

Placing an Order

We use third party service providers to manage our Lifestyle Collection website and to manage deposit payments when you reserve a vehicle. Information you provide when making online purchases is shared with our third party service providers so that your payment can be processed and your order can be fulfilled.

Account Registration

When you register an account on the MBUSA Platform, MBUSA does not maintain your password. That information is stored on Mercedes-Benz AG’s customer identity and access management system. Some of our connected vehicle application features are managed by third party service providers.

Third Party Links

The MBUSA Platform contains links to other websites such as social media platforms, other Mercedes-Benz websites, and event and partner websites. These websites are not covered by MBUSA’s Privacy Statement. Please review the Privacy Statements of these websites in order to understand the privacy practices of these third parties.

Applications

Please review the privacy statement of your device manufacturer and the privacy statement applicable to each Application for information about the data shared from our Applications.

Vehicle Services Providers

We offer various vehicle-related services through the MBUSA Platform and your information may be shared with third party service providers in order to provide you with a specific service.

Other

Aside from the instances described above, we will only share your personal information: to comply with the law; to respond to claims; to comply with legal process served on MBUSA or our parent company Mercedes-Benz AG (e.g., a lawful subpoena, warrant, or court order); to enforce or apply our policies or agreements; (including to bill and collect payments); to protect and defend our rights or property or that of our dealers, customers, employees, visitors, or the public; in connection with a business transfer, sale, liquidation, or merger; and if we reasonably believe that an emergency involving immediate danger of death or serious physical injury to any person requires disclosure; with your consent.

California Residents

California residents are afforded certain privacy rights regarding our collection and use of your personal information. Please click here for an explanation of your privacy rights and how you can exercise those rights.

Children's Online Privacy Protection Act (COPPA)

The MBUSA Platform is neither designed for nor targeted to children under the age of 13. If you are under the age of 13, do not provide your personal information through the MBUSA Platform. If you believe your child has impermissibly provided us with their personal information, please contact us, so that we can identify and delete their information.

Security and Retention

We use commercially reasonable administrative, technical, and physical safeguards to protect personal information collected through the MBUSA Platform.

We retain the information we collect for as long as reasonably necessary to provide services and fulfill the purposes described in this Privacy Statement.

Do Not Sell

Under some state laws, some of our disclosures of information may constitute a “sale.” If you wish to opt out of the sale of your information, please click here.

Updates

MBUSA may update or change this Privacy Statement from time to time and without prior notice to you. The top of this Privacy Statement will indicate when it was most recently updated. Where changes to our privacy practices are material, we will notify you in accordance with applicable law.

Contact Us

If you have comments, questions, or concerns about this Privacy Statement or about MBUSA’s collection, use, or disclosure of your personal information, or if you would like to make a request to review or update your personal information, please contact us using one of the following methods:

Email: 

myprivacy@mbusa.com

Mailing Address:

MBUSA

Attention: Privacy Officer

One Mercedes-Benz Drive

Sandy Springs, GA 30328

Webform (CCPA Requests):

Available here

These Terms of Use (“Terms”) constitute a legally binding agreement between you and Mercedes-Benz USA, LLC, its affiliates, and subsidiaries (collectively “MBUSA”) setting forth MBUSA’s obligations to you, and your obligations to MBUSA in relation to your access and use of MBUSA’s family of websites and widgets (collectively, “Sites”); and our mobile phone, tablet, and other smart device applications (collectively, “Applications”). The Sites and Applications are collectively referred to in these Terms as the “MBUSA Platform.” In these Terms, “we,” “us,” and “our,” refer collectively to MBUSA.

These Terms, our Privacy Statement, our Connected Vehicle Services terms, our Mobile Applications terms and any additional terms you have agreed to by using specific components of the MBUSA Platform (e.g. online account registration access conditions, online credit application customer agreements), make up the entire agreement between you and MBUSA related to your use of the MBUSA Platform. These Terms do not alter the terms of any other agreement you may have with us unrelated to your use of the MBUSA Platform.

By accessing and using the MBUSA Platform, you affirm that you are at least 18 years old or have parental or guardian permission to use the MBUSA Platform and that you are fully competent to enter into this agreement with MBUSA. You further agree that you will not use the MBUSA Platform for any unlawful or fraudulent purpose or in any manner inconsistent with these Terms. You further warrant that you will not violate or attempt to violate the security of the MBUSA Platform, including without limitation: (i) accessing data not intended for you or logging onto a server or an account that you are not authorized to access; (ii) trying to change the appearance, features, or functionality of the MBUSA Platform; (iii) attempting to probe, scan, or test the vulnerability of a system or network, or to breach security or authentication measures; (iv) attempting to interfere with or interrupt in any way service to any user, host, network, or system including, without limitation, infecting, overloading, “flooding,” “spamming,” “mailbombing,” “crashing” or otherwise attacking the MBUSA Platform  or (vi) sending communications on behalf of the MBUSA Platform (i.e., impersonating MBUSA). If you do not agree to these Terms, then do not use the MBUSA Platform.

Use of the MBUSA Platform

Use of the MBUSA Platform requires a computer, mobile phone, tablet, or other smart device with a compatible browser and internet access. Some Applications require internet, vehicle, or other smart device connectivity in order to function properly. The information and materials on the MBUSA Platform are intended for use in the United States and Puerto Rico. MBUSA makes no representations with respect to the usability of the MBUSA Platform anywhere else. The MBUSA Platform may contain references to products and services that are not available or are prohibited in your country. If you access the MBUSA Platform from outside the United States and Puerto Rico, you are responsible for complying with applicable laws. Further, the privacy protections afforded by the MBUSA Platform and our Connected Vehicle Services may differ from those of your resident country. Please visit our Privacy Statement, Mobile Applications section, and Connected Vehicle Services section for more information.

Account Registration

Certain features of the MBUSA Platform may require you to register an account. You are responsible for maintaining the confidentiality of your account and password. You may not share your account information with others or allow others to login to your account using your credentials. You agree to accept responsibility for all activities that occur under your account or password. You agree to immediately notify MBUSA of any unauthorized use of your account. MBUSA reserves the right to terminate your account with or without cause.

Your Content

Any material, information, or idea you develop or transmit through the MBUSA Platform by any means, including the “Build Your Own” tool, will be treated as non-confidential and non-proprietary, and may be disseminated or used by us for any purpose whatsoever, including, but not limited to, developing, manufacturing, and marketing products.

Our Content

The MBUSA Platform is operated by MBUSA, and all material on the MBUSA Platform is protected intellectual property owned or controlled by MBUSA, Mercedes-Benz AG, or a third-party licensor. All content included in or made available through the MBUSA Platform, including, but not limited to, text, graphics, logos, icons, and images, is the property of MBUSA or its content suppliers and is protected by United States and international copyright, patents, and trademark laws.

No license to or right in any such copyrighted materials, patents, trademarks, trade secrets, technologies, products, processes and other proprietary rights of MBUSA, Mercedes-Benz AG, or any other third party is granted to or conferred upon you. Downloading, copying, transmitting, using framing or mirroring techniques, reproducing, duplicating, storing, linking to, or otherwise exploiting any content from the MBUSA Platform is expressly prohibited.

Our Products

All illustrations and specifications presented through the MBUSA Platform are for informational purposes only.  Some vehicles may be shown with equipment that is unavailable in the United States and other vehicles may be shown with optional equipment. We reserve the right without prior notice to discontinue or change specifications on products and services offered through the MBUSA Platform.

All prices shown are based upon U.S. Manufacturer´s Suggested Retail Price (“MSRP”) in U.S. dollars and do not include extra costs, including, but not limited to, taxes, title fees, dealer charges, options, and destination. Dealers are independent and are free to set their own prices. For specific pricing, product availability, and program information, please contact your local dealer.

Third-Party Links

The MBUSA Platform contains links to other websites, including other Mercedes-Benz websites, partner websites, social media websites, event websites, and other third parties and companies whose trademarks may appear on the MBUSA Platform. We are not responsible for the information collection practices or the content of the websites to which we link. You should be aware that, unless otherwise indicated, these Terms do not govern third-party websites you visit, including those that may be hyperlinked for convenience. We encourage you to review the applicable terms and policies of any third-party website.

Disclaimer of Warranties

MBUSA MAKES NO WARRANTY CONCERNING THE DELAY, FAILURE, INTERRUPTION, OR CORRUPTION YOU MAY EXPERIENCE VIEWING OR USING ANY CONTENT, SOFTWARE, FUNCTIONS, SERVICES, MATERIALS, OR INFORMATION (“CONTENT”) TRANSMITTED IN CONNECTION WITH THE USE OF THE MBUSA PLATFORM. MBUSA FURTHER MAKES NO WARRANTY WITH RESPECT TO SUPPORT FOR THE MBUSA PLATFORM. YOU EXPRESSLY AGREE THAT YOUR USE OF THE MBUSA PLATFORM IS AT YOUR SOLE RISK AND RESPONSIBILITY. IT IS THE SOLE RESPONSIBILITY OF EACH USER TO EVALUATE THE ACCURACY, COMPLETENESS, OR USEFULNESS OF INFORMATION OR OTHER CONTENT AVAILABLE THROUGH THE MBUSA PLATFORM. THE MBUSA PLATFORM, INCLUDING ALL CONTENT MADE AVAILABLE ON OR ACCESSED THROUGH THE MBUSA PLATFORM, IS PROVIDED “AS IS.” TO THE FULLEST EXTENT PERMISSIBLE BY LAW, MBUSA MAKES NO REPRESENTATIONS OR WARRANTIES OF ANY KIND WHATSOEVER, EXPRESS OR IMPLIED, FOR THE CONTENT AVAILABLE ON THE MBUSA PLATFORM, THE OPERATION OF THE MBUSA PLATFORM, OR THE TRANSMISSION OF ANY INFORMATION THROUGH THE MBUSA PLATFORM OR ANY LINKED WEBSITE. FURTHER, MBUSA EXPRESSLY DISCLAIMS ANY AND ALL WARRANTIES OF TITLE, NON-INFRINGEMENT, MERCHANTABILITY, OR FITNESS FOR A PARTICULAR PURPOSE OR USE. MBUSA DOES NOT REPRESENT OR WARRANT THAT THE MBUSA PLATFORM OR ANY CONTENT CONTAINED THEREIN WILL BE UNINTERRUPTED, ERROR FREE, FREE OF VIRUSES, WORMS, TIME BOMBS, DROP DEAD DEVICES, TROJAN HORSES, OR OTHER HARMFUL COMPONENTS.

Limitation of Liability

UNDER NO CIRCUMSTANCES SHALL MBUSA BE LIABLE FOR ANY DIRECT, INDIRECT, PUNITIVE, SPECIAL, INCIDENTAL, OR CONSEQUENTIAL DAMAGES, WHETHER IN CONTRACT OR TORT, INCLUDING, WITHOUT LIMITATION, LOSS OF DATA, INCOME, OR PROFITS, EVEN IF MBUSA HAS BEEN ADVISED OF OR SHOULD HAVE KNOWN OF THE POSSIBILITY OF SUCH DAMAGES, ARISING FROM THE USE OF OR INABILITY TO USE THE MBUSA PLATFORM, OR FROM ANY INFORMATION, CONTENT, MATERIALS, PRODUCTS, OR OTHER SERVICES INCLUDED ON OR OTHERWISE MADE AVAILABLE TO YOU THROUGH THE MBUSA PLATFORM.  

Indemnification

You agree to defend (with counsel subject to MBUSA’s approval), indemnify, and hold harmless: MBUSA, its officers, directors, employees, agents, licensors, and service providers, and their respective officers, directors, employees, contractors, agents, licensors, suppliers, successors, and assigns from and against any claims, liabilities, damages, judgments, awards, losses, costs, expenses, or fees (including reasonable attorneys’ fees) arising out of or relating to your violation of these Terms, your improper use of the MBUSA Platform, or your breach of any laws or regulations.

Disputes

These Terms shall be governed by and construed in accordance with the laws of State of Georgia. Any dispute arising from these Terms shall be resolved exclusively in the state and federal courts of the State of Georgia, without regard to any conflict of law provisions. You hereby agree that any and all legal claims concerning your use of the MBUSA Platform must be commenced within one (1) year after the claim or cause of action arises or they will be time-barred. If for any reason a court of competent jurisdiction finds any provision of these Terms, or portion thereof, to be unenforceable, that provision shall be enforced to the maximum extent permissible so as to effect the intent of these Terms, and the remainder of these Terms shall continue in full force and effect.

Modifications

We may modify these Terms at any time. All updates and amendments are effective immediately upon notice, which we may provide by any legal means, including, but not limited to, by posting a revised version of these Terms or other notice on the MBUSA Platform. Continued use of the MBUSA Platform post-modification constitutes your agreement to be bound by the modified Terms.

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